BIO
Rania Robinson came to the UK from Egypt at the age of three and started school not speaking a word of English. Her early experiences sparked a life-long passion for forming connections and meaningful communication. Having spent most of her career in non-traditional agencies in both account leadership and strategic roles, she has worked with some of the world’s best-known brands, including: Haribo, Mercedes, Virgin, Google and Coca Cola.
A passionate exponent of empowering women in the workplace, she was President of WACL (an organisation whose purpose is to accelerate gender equality in the advertising and communication industry) in the organisation’s 100th year. She heads up Quiet Storm’s work with Women’s Equality Party and in 2020 relaunched Create Not Hate, Quiet Storm’s initiative to get under-represented young people into the creative industries by unlocking their creative potential. Rania is an active participant in D&I initiatives across the industry and a regular commentator on BBC Radio. She features in the IPA’s 2022 iList of the most influential industry role models, was listed in Campaign’s Top 3 Trailblazers of 2021 and their 40 over 40 list of 2022, was on AdAge’s Leading Women list of 2021 and is one of Wearethecity’s 50 trailblazers of 2023. She’s also a regular feature in Campaign’s A List.
ABOUT THE COMPANY
Quiet Storm is a purpose led, employee-owned creative agency and production company founded by Trevor Robinson OBE in 1995. We believe creativity has the power to positively transform businesses, lives and society as a whole. We call this creativity with purpose. Creativity born from meaningful and powerful insights that ignite ideas that can live anywhere and everywhere, and which have the ability to emotionally connect with people to change the way they think, feel and behave. After all, great communication is simply the art of forging a powerful emotional connection with people. Clients include Haribo, Vimto, Google, On the Beach, Young’s Seafood, Yakult, NBC Universal, Innovo and Women’s Equality Party. As well as consistently deliver transformative business results for our clients, Quiet Storm is also transforming lives with Create Not Hate, a diversity and inclusion initiative aimed at helping people from underrepresented backgrounds get into the creative industries, and the wider world through our commitment to the principles of Ad Net Zero and by taking a industry leading position on green production

